In my last column, I talked about some of the reasons good companies make bad products – and how sometimes, the products are fine, we’re just biased. Or that the product was made by engineers for engineers. Or that the CEO personally pushed for it and no one was willing to contradict him.
Sadly, there are several other reasons why good companies make bad products.
Our Customers Love It, So We’re Giving Them More of the Same
If you haven’t read Clayton Christensen’s The Innovator’s
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