RIM’s Damage Control was Blandly Inevitable

What can you learn from how a company takes criticism? Headlines-a-plenty today, as an anonymous “senior RIM executive” takes the time to pen an eight part breakdown of where the Canadian company falls short and what steps it needs to take if it’s to reverse its dwindling market share. RIM arguably did itself few favors with its response, either, a terse and defensive blast that questions the letter’s authenticity – admittedly something we have to take on trust

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