Wednesday 22 June 2011

Tottenham Hotspur's new kit gets augmented reality treatment

Tottenham Hotspur has announced that its new shirts will come brandishing some augmented reality love, thanks to sponsor Autonomy.Software firm Autonomy has decided to forgo its name on the footie kit and instead add its new augmented reality platform Aurasma as the brand.Aurasma is currently available on smartphones and offers up animation and the like in the real world. Its technology is similar to that of Layar – one of the first mobile apps to use augmented reality as a service rather

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